BuzzSumo Content Analyzer + point checking internet sites
When journos use CrowdTangle, they usually currently have a hunch that a information story is misinformed.
So, more generally than not they commence their investigation with a question in brain, and search CrowdTangle to find social media web pages and team conversations around claimed query.
Properly, a equivalent method can be undertaken in BuzzSumo to explore common, albeit misinformed world wide web written content.
And this workflow proves even additional effective when blended with intel from reality checking websites.
Let us walk by way of the process. Acquire the lookup “Horse paste” – this subject attained traction in 2021 amidst the pandemic, when general public figure Joe Rogan publicly declared he was ingesting the material (in any other case recognized as Ivermectin), on the understanding that it could get rid of Covid-19.
The information did the rounds on social media, and turned a vintage case in point of misinformation. Here’s an instance of how I went about investigating it.
Examine the most engaging headlines around suspected misinformation
I headed to BuzzSumo’s Written content Analyzer, and searched “Horse Paste”